MDA 338 - Expressive Typography

3 Credits
FALL

This course provides an in-depth exploration of typography, emphasizing its critical role in the field of graphic design. Students will explore the history, theory, and application of typographic principles in both print and digital media. Through hands-on projects and critiques, participants will develop a keen understanding of readability, the emotional impacts of type, and the strategic integration of typography in branding and advertising campaigns. Fee.

Offered alternate years (even)

Prerequisite: MDA 112X and MDA 249X