Mar 28, 2024  
School of Online Studies & Graduate School 2014-2015 
    
School of Online Studies & Graduate School 2014-2015 [ARCHIVED CATALOG]

COM 3510 - Art of Persuasion


3 Credits

Focuses on the dual responsibilities of creation and reception in persuasive messages. Theoretical considerations include credibility, proofs and argumentation. Practical applications will highlight personal influence, public campaigns and media techniques.